Yext Archives - Marketing Tech News

Yext launches ‘first CMS that generates its own content’

Duncan MacRae — Mon, 06 Mar 2023 08:43:10 +0000

Yext, the Answers Company, has added content generation to its Knowledge Graph product. Yext believes that the Knowledge Graph is the first content management system on the market that automatically and proactively generates its own content. The company has been running a year-long pilot with several customers and plans to officially launch Content Generation in March with... Read more »

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Average UK customer service issue takes nine hours to be resolved

Duncan MacRae — Wed, 01 Feb 2023 10:44:43 +0000

Online brand management firm, Yext, has unveiled the results of a new, original survey that reveals the extent to which consumers are struggling to find accurate information from brands online. The research surveyed 3000 consumers across Europe, including 1,000+ consumers in the UK, and found that on average, respondents say it takes nearly 9 hours for... Read more »

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Post Office partners with Yext to improve digital customer experience

Duncan MacRae — Thu, 24 Nov 2022 08:54:21 +0000

Yext, the self-proclaimed ‘answers company’, has partnered with Post Office, the UK’s largest retail network. Yext will support Post Office by providing its customers with consistent and accurate information across all of its digital touchpoints. With over 11,500 branches, Post Office will leverage Yext to improve online visibility, drive footfall, and improve branch profitability. Post... Read more »

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Yext aims to give customers control over location data with what3words

Duncan MacRae — Tue, 21 Jun 2022 11:46:54 +0000

Online brand management specialist, Yext, has partnered with what3words, a geocode system designed to identify any location with a resolution of about the metres. Through the partnership, businesses can more easily direct their customers to any precise location using a unique combination of three random words: a what3words address. For example, ///bands.villa.swung identifies a three-metre... Read more »

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How The Langham Hotels boosted discoverability and gained 3m+ clicks

Duncan MacRae — Tue, 04 Jan 2022 12:37:20 +0000

Synonymous with luxury, The Langham Hotels and Resorts operate globally, delivering a five-star experience since the opening of its London location in 1865. The Langham Hospitality Group now has an extensive hotel portfolio with more than 4,721 rooms in properties in countries including the UK, Australia, China and the USA. The problem: The Langham needed... Read more »

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Consumers are being driven to competitors by outdated site search

Duncan MacRae — Thu, 17 Jun 2021 13:29:18 +0000

There has been a serious failure by businesses in communicating accurate and up to date information with consumers. Particularly during the pandemic, digital services have been vital to connecting consumers with brands online. Recent online research conducted by YouGov on behalf of AI search firm Yext found that 58% of UK adults use site search... Read more »

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