Randy Wootton, Author at Marketing Tech News https://www.marketingtechnews.net Digital Marketing News: customer experience, social, mobile marketing Tue, 31 Mar 2020 17:37:13 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png Randy Wootton, Author at Marketing Tech News https://www.marketingtechnews.net 32 32 Why cloud-based interoperability is critical to the modern marketing stack https://www.marketingtechnews.net/news/2019/may/09/why-cloud-based-interoperability-critical-modern-marketing-stack/ https://www.marketingtechnews.net/news/2019/may/09/why-cloud-based-interoperability-critical-modern-marketing-stack/#respond Thu, 09 May 2019 09:10:32 +0000 http://marketingtechnews.sites.techforge.v1/news/2019/may/09/why-cloud-based-interoperability-critical-modern-marketing-stack/ New cloud-based 'MRM 2.0' (marketing resource management) solutions are finally emerging - and are increasingly replacing expensive, on-premises legacy software.

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