christmas Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/christmas/ Digital Marketing News: customer experience, social, mobile marketing Tue, 12 Dec 2023 06:37:28 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png christmas Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/christmas/ 32 32 Festive shoppers are 81% more likely to click on personalised content this year https://www.marketingtechnews.net/news/2023/dec/12/festive-shoppers-are-81-more-likely-to-click-on-personalised-content-this-year/ https://www.marketingtechnews.net/news/2023/dec/12/festive-shoppers-are-81-more-likely-to-click-on-personalised-content-this-year/#respond Tue, 12 Dec 2023 06:37:26 +0000 https://www.marketingtechnews.net/?p=109305 Festive online shoppers are taking longer to make purchase decisions this year, including interacting more heavily with retailers’ personalised product recommendations and content. This is according to global data gathered by Commerce Experience Platform, Nosto, over Cyber Weekend 2023 found that ecommerce traffic was up 23%, with shoppers viewing 22% more pages per visit and... Read more »

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57% of UK consumers say digital bliss a must for festive fun https://www.marketingtechnews.net/news/2023/dec/08/57-of-uk-consumers-say-digital-bliss-a-must-for-festive-fun/ https://www.marketingtechnews.net/news/2023/dec/08/57-of-uk-consumers-say-digital-bliss-a-must-for-festive-fun/#respond Fri, 08 Dec 2023 09:40:43 +0000 https://www.marketingtechnews.net/?p=109301 A recent survey by Cisco has highlighted the pivotal role of digital applications and services in enhancing the holiday season experience. With a global increase in application usage anticipated, the report underscores the need for brands to ensure optimal performance of their digital services or risk dampening the festive spirit. Many consumers also admit that... Read more »

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A quarter of Brits start Christmas shopping in August https://www.marketingtechnews.net/news/2021/aug/04/a-quarter-of-brits-start-christmas-shopping-in-august/ https://www.marketingtechnews.net/news/2021/aug/04/a-quarter-of-brits-start-christmas-shopping-in-august/#respond Wed, 04 Aug 2021 14:32:02 +0000 http://marketingtechnews.net/?p=107244 A quarter (25%) of Brits that celebrate Christmas say they will have started thinking about Christmas shopping before the end of August. This is according to a report from eBay Ads UK which suggests that greater consumer confidence in the return of the traditional Christmas could prompt people to start shopping sooner and spend more... Read more »

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Happy holidays? Why festive planning is earlier than ever this year https://www.marketingtechnews.net/news/2020/jul/07/happy-holidays-why-festive-planning-is-earlier-than-ever-this-year/ https://www.marketingtechnews.net/news/2020/jul/07/happy-holidays-why-festive-planning-is-earlier-than-ever-this-year/#comments Tue, 07 Jul 2020 10:36:40 +0000 http://marketingtechnews.net/?p=105873 Brands love reaching their most passionate customers. As a former retail CMO myself, I get it. When you reach early planners, you reach the CEOs of the household—an audience that buys and spends more. Reach them first, and you have a shot at being their first choice when it’s time to shop. And yet, for... Read more »

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