itsu picks TMW Unlimited as new CRM agency

itsu has appointed TMW Unlimited, part of UNLIMITED, as its new CRM partner - the first time the brand has appointed an external CRM creative agency.

The company, which sells Asian-inspired, healthy food, recently reported record monthly revenues, 73% growth in year-on-year restaurant sales and a record number of restaurant openings.

TMW Unlimited will begin work immediately on evaluating itsu’s existing loyalty programme and defining the new customer engagement...

16 November 2023 | Branding

1 in 3 customer service agents may quit soon

Two-thirds of customer service agents report that their job is as difficult or more difficult than it was a year ago. More than one in four agents say they are unhappy in their roles, and one in three is considering quitting in the next year.

This is according to research carried out by the Call Centre Management Association (CCMA) and supported by Intradiem.

The survey uncovered a disparity between the intentions of businesses and the reality of agent life. When asked,...

1 November 2023 | Best Practice

Digital marketing skills show positive growth but sector demands outpace professional development 

Core digital skills marketers rely on have improved but that the growing demands of new and evolving technologies are contributing to a skills gap across the majority of industries. 

This is according to research published by the training body Target Internet, in association with the Chartered Institute of Marketing (CIM).

This year’s report analyses data from more than 10,000 marketing professionals, gathered between 2018 to 2023 and highlights key short and...

24 October 2023 | Advertising

HubSpot CRM introduces AI-powered tools to boost productivity

HubSpot, the customer relationship management (CRM) platform for scaling companies, today announced the launch of two new tools powered by artificial intelligence (AI) - content assistant and ChatSpot.ai - to help its customers save time while creating better connections with their audiences.

The introduction of content assistant and ChatSpot.ai builds on HubSpot’s earlier investments in AI including conversation intelligence, data quality tooling, data...

8 March 2023 | Content Marketing

ClickUp and HubSpot form strategic partnership

ClickUp, a productivity platform that brings work together in one place, and HubSpot, a customer relationship management (CRM) platform for scaling companies, have teamed up to help customers create more efficient workflows and better collaborate across teams.

By bringing together ClickUp's and HubSpot’s powerful capabilities, stakeholders throughout the customer lifecycle benefit from increased productivity and are better equipped with the knowledge they need to foster and...

21 November 2022 | CRM

Outsystems enables Sodexo Engage to better deliver customer rewards

A parcel with a gift tag.

OutSystems, a specialist in high-performance application development, has revealed that Sodexo Engage has deployed its platform to deliver a robust and secure, fully managed service for its public sector customers, in just 12 weeks.

The future-proof platform allows public sector customers of Sodexo Engage to offer both eVouchers and Bulk Voucher Cheques to their employees via desktop and mobile devices, as well as the ability to process high volumes of vouchers. It also removes...

22 August 2022 | Commerce

monday.com launches monday sales CRM

A sign saying 'Monday motivation'

monday.com, a work operating system (Work OS) where organisations of any size can create the tools and processes they need to manage every aspect of their work, has introduced monday sales CRM.

The solution is described as a fast, intuitive and fully customisable customer relationship management (CRM) system built to unify all customer processes under one platform. It is the first of five new product solutions built by monday.com to support a variety of teams working in sales,...

3 August 2022 | CRM

How Cortech Developments improved customer journeys by taking its CRM to the cloud

Cortech case study graphic.

Established in 1992, Cortech Developments is a privately owned, premier provider of software integration solutions for smarter building, fire, and security systems.

The company offers software development and management systems across the globe, working with building owners, consultants, integrators, and manufacturers to maximise safety and efficiency.

The problem:

Cortech Developments has been integrating systems for nearly 25 years and is well-versed in the...

8 December 2021 | Case Studies

It’s time we finally let marketing, sales and service work together

A close up of an elephant's eye.

It’s time we address the elephant in the room and finally let marketing, sales, and service work together. The industry has been talking about customer experience (CX) for over three decades, yet, and I’m sorry to report this, most of these teams are still working in silos, failing to share customer data in insights with each other and ultimately failing the customer themselves.

Putting the problem into perspective, SugarCRM’s recent research found that half of sales leaders...

24 June 2021 | CRM

Digital marketers among most in demand freelancers

A for hire sign.

Technology, digital marketing and design workers have been the freelancers most in demand in the past 12 months.

This is according to a study by online jobs marketplace PeoplePerHour, which analysed data from 15,000 freelancers in the timeframe. Results showed that the most in demand freelancing jobs are in technology, digital marketing, and design with an increase in projects for freelancers with strong marketing, technical skills or programming...

1 June 2021 | Content Marketing